The Bolder the Better: Go Dark This Season

December 15, 2023
The Bolder the Better: Go Dark This Season

Move over hot girl summer, it’s time for cool girl season. It’s giving bold, sultry and even a little spicy. This season is serving up the drama and we’re lusting after the eye makeup trends that are trend-driven yet ultra-wearable. From graphic liner looks to monochromatic brown and metallic eyes, these are this season's makeup trends you’ll definitely want to try–stat! Whether your makeup mood is glam, natural or somewhere in the middle, get ready to find some major beauty inspo here.


Earth Tones are Easy


This season's tones might not be groundbreaking but they sure are pretty and cozy. They’re also super flattering on everyone. Tones like olive, wheat and rich brown are the heroes of this eyeshadow palette that you can use to achieve the multi-colored earth-toned fall eye makeup trend. Or, if you’re in the mood for something a little simpler and streamlined, choose one of the rich shades to saturate your lids in instead.



Graphic content up ahead


Whether you’re going for the soft grunge trend or sultry cat eye, graphic eyeliner can’t be beat for fall. The good news? Tailoring this trend to your mood or occasion is super easy, and the right tools will help! Get yourself a great liquid eyeliner that dries to a matte finish and lasts unbelievably long. For placement guidance, it’s a good idea to pick up some beauty tape and use it to achieve a clean edge. Play with shapes and intensity to customize your eye makeup look.



Coffee is Always a Good Idea


Yes, latte makeup is still going strong with a rich palette of coffee-worthy colors, but this fall, we’re going for a richer brew and adding in a key trend item for fall: volumizing brown mascara (BeautyTok’s newest obsession!). Brown mascara gives the monochromatic eye makeup look even more depth and a seamless finish overall on every eye color. You can’t achieve the true coffee-glazed trend without a bronzed cheek and warm lip (try this liquid lip balm in shade Don’t Be Shaky).




Mad for Metallics


One of the most statement-worthy bold eye looks for fall is metallic jewel tones. Lids coated in saturated tones of sapphire, amethyst and topaz are a seasonal favorite because they’re rich and glam. Whether you’re in the mood to go for cool or warm tones, there’s a palette for that. Choose from blues and greens in these vibrant eyeshadow palettes in Blue Meets Lime or purples and oranges in Tangerine Meets Lilac. This trend is all about dimension and bold color so have fun with color and don’t be shy to experiment.



Ice, spiced baby!


Sometimes the subtlest eye makeup trends pack the boldest punch and such is the case with this shimmer highlighter pencil. Whether you apply this all over the lid or use it to accent your inner and outer eye corners (don’t forget your cheekbones and Cupid’s bow, too!), it gives it instant luminosity. After all, nothing is prettier than a gorgeous hit of shimmer in all the right places.




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